Saturday, October 11, 2008
Affiliate Marketing - Easy stepstoAffiliate Marketing
program is coming along.
So with technology at hand, and assuming that the affiliate is working from home, a day in his or her life would sound something like this…
Upon waking up and after having breakfast, the computer is turned on to check out new developments in the network. As far as the marketer is concerned there might be new things to update and statistics to keep track on.
The site design has to be revised. The marketer knows that a well designed site can increase sign ups from visitors. It can also help in the affiliate’s conversion rates.
That done, it is time to submit the affiliate program to directories that lists affiliate programs. These directories are means to attract people in joining your affiliate program. A sure way of promoting the affiliate program.
Time to track down the sales you are getting from your affiliates fairly and accurately. There are phone orders and mails to track down.
See if they are new clients checking the products out. Noting down the contact information that might be a viable source in the future.
There are lots of resources to sort out. Ads, banners, button ads and sample recommendations to give out because the marketer knows that this is one way of ensuring more sales. Best to stay visible and accessible too.
The affiliate marketer remembered that there are questions to answer from the visitors. This has to be done quickly. Nothing can turn off a customer than an unanswered email. To prove that the affiliate is working effectively and efficiently, inquiries would have to be paid more attention on. Nobody wants to be ignored and customers are not always the most patient of all people.
Quick answer that should appear professional yet friendly too.
In the process of doing all the necessities, the marketer is logged on to a chat room where he or she interacts with other affiliates and those under that same program. This is where they can discuss things on how to best promote their products.
There are things to be learned and it is a continuous process. Sharing tips and advices is a good way of showing support. There may be others out there wanting to join and may be enticed by the discussion that is going on. There is no harm in assuming what opportunities ahead.
The newsletters and ezines were updated days ago, so it is time for the affiliate marketer to see if there are some new things happening in the market. This will be written about in the marketer’s publication to be distributed to the old and new customers.
These same publications are also an important tool in keeping up to date with the newly introduced products. The marketer has put up a sale and promotion that customers may want to know about. Besides, they have to keep up with the deadline of these sales written in the
publications.
It is that time to show some appreciation to those who have helped the marketer in the promotions and sale increase. Nothing like mentioning the persons, their sites and the process they have done that made everything worked.
Of course, this will be published in the newsletters. Among the more important information that have been written already. The marketer still has time to write out recommendations to those who want credible sources for the products being promoted. There is also time to post some comments on how to be a successful affiliate marketer on a site where there are lots of wannabees.
Two objectives done at the same time. The marketer gets to promote the product as well as the program they are in. Who knows, someone may be inclined to join.
Time flies. Missed lunch but is quite contented with the tasks done.
Bed time….
Ok, so this may not be all done in a day. But then, this gives you an
idea of how an affiliate marketer, a dedicated one that is, spends the
marketing day.
Is that success looming in the distance or what?
Friday, September 26, 2008
Adsense - Setting up and Customising
So, you have decided to go ahead and use Google AdSense for generating revenue from your website. Google AdSense doesn’t need you to sell any products or services.
With Google AdSense, you are just selling advertising space on your website. And the best part is that Google doesn’t discriminate between websites; so, any website owner can enroll with Google AdSense program (as long as it adheres to the Google AdSense program policies).
Moreover, setting up a Google AdSense account is so easy that you can literally start generating revenue within 15 minutes.For enrolling to the Google AdSense program, go to https://www.google.com/AdSense and click on the ‘Click here to Apply’ button.
You will be presented with an enrolment form where you need to fill-in some details like your website information (URL and website language), the Google AdSense products that you wish to use (i.e. AdSense for Content or AdSense for Search), your contact information, your email address and your preferences.
You will also need to select an account type (business/individual) for your AdSense Account and agree to the various policies, terms and conditions of Google AdSense program. The account type will not affect your revenues in any way; it is there just to determine if the payment is to be made in the name of a company or an individual.
The email address and the password that you provide during the enrolment process will be required by you for logging into your account later on.
Note that you will be referred to as publisher by the Google AdSense program; so when you return back to the Google AdSense website, you will be asked to enter your login details as an ‘Existing Publisher’.
That’s it. You can now submit your application form for Google to evaluate and get back to you.
For more information
Bloggers Guide To Profits - Many Business Owners Are Using Blogs To Promote New Ventures, New Products, Establish Customer Relationships And Make Lots Of Money In The Process
Setting up your Google AdSense account – Part 2 (Essential customizations)
Once you are done with setting up your Google AdSense account and once Google has approved your application, you are ready to use Google AdSense for earning revenue from your website. Just login into your account using your email address and password, click ‘AdSense Setup’ in the top menu and select the product type (i.e. ‘AdSense for Content’ or ‘AdSense for Search’).
You will be presented with various options for customization of your AdSense Ads. Here we will take a look at setting up ‘AdSense for Content’ only (however, the setup for ‘AdSense for Search’ is quite similar and equally easy).
The first thing that you need to choose is the Ad type (Ad unit or link unit). Based on the Ad type you choose, you will need to specify the type of ad (text, image, etc for Ad unit) or number of links per link unit too. Google AdSense program allows you to use a maximum of three ad units and 1 link unit per web page (and you must use both, in order to maximize your AdSense revenue).
The next thing is to choose the Ad layout. There are various layouts available but large rectangle (336x280) and wide skyscraper (160x600) are preferred over others (since they help get more impressions for you and hence help you make more money).
Customizing the colors of various parts of your AdSense ad is the next thing you need to do. Even though customizing colors is optional (as far as the Google AdSense program is concerned), it’s strongly recommended for making your Ads attractive and more effective. Your choice of colors must be governed by the look and feel of your website so that the Ad doesn’t look out of place.
These are the essential customizations that you surely need to do before you can start using Google AdSense Ads on your website and your blog.
Helpful Reading.. Bloggers Guide to Profits
Wednesday, September 17, 2008
BLOGGING - Making money with Adsense
Blogging- At some point in your blogging career, you may be thinking “maybe I could make some money while I am blogging”! Adsense would be the easiest way to start earning money while you blog.
You could be pleasantly surprised how Adsense could easily help you achieve an income. Adsense would be one of the most powerful tools in a bloggers or a websites arsenal. If used correctly (no fraudulent activity) you could generate a very healthy income.
Those of us just starting out in a business and writing articles to submit to their blogs, could use Google Adsense, firstly because it is simple and proven solution that already pays thousands upon thousands of dollars to bloggers and website owners around the world.
Google would have to be the most well-known name on the internet. Google is reliable and trustworthy and upon receipt of your first cheque you too will trust them. Google Adsense has very excellent tracking statistics that allows publishers to track results across multiple sites. So rest assured, no matter how many sites you have Google Adsense can keep you up to date.
Your Google Adsense ads normally follow the type of content you are writing aboutor posting to your site.
Your Blog may have content about ‘dogs’ then you would then have a range of ads associated with dogs.
- Dogs
- Pet Supplies
- Dog Training
This is just an example.
Another item to remember, is trying to read trends. Banners and skyscrapers are not popular anymore, so it would be better to forget them. Internet surfers, as a rule ignore these types of ads as it really looks too much like an ad and are not really of interest.
Sometimes we have concerns about how the ads will look on our site. You can set the colour, size even text colour, where it is positioned. You have the control. Positioning your ads should be done with extreme care. As you will want your surfers to see your ads.
Now all you need to do is get as Adsense account and have a definite focus on what you would like to achieve. You will not need a degree to be able to set up an Adsense account.
How to get started:
Simple Steps
- Go to Google and sign up for an Adsense account. (Its Free!)
- Read the tutorial on the “How to”. Follow the directions. They supply a snippet of Javascript to place on your blog or website.
- When you readers visit your blog or website, they will view ads that match the content of your site. No flashing Banners just Text ads and links.
- When your visitors click on the ad link, Google records the click and you get paid for it. (Normally a monthly cheque)
Sunday, September 7, 2008
BLOGGING - Naming your Blog
I associate my blog with the learning process of making money on the Internet, creating an income. Blogging plays a major roll in this part for me.
Naming your blog should portray your tone and your content. Let me show you an example, lets say Julie wanted to name her blog and really she did not use much imagination and chose a simple name like "Julie's Blog". Now maybe this is a true and accurate name, but does it give you any indication what the blog is about? Now Julie really wanted to talk about her dogs. Julie has the cutest dogs and loves them so much that she wants to share her photos etc with the world. A more accurate Blog Name would be "Julie's Cute Dog Images Blog", or to shorten "Julie's K-9 Images" or "Cute K-9 Blog". You could really let your imagination have fun with this one. This then becomes shorter more memorable, brief, easy to spell and describes the subject matter. Then add a few good tags at the end like dog photos, cute dogs, cute dog photos etc. Readers looking for cute dog photos etc will have their day lifted with these beautiful photos of Julie's dogs.
Whatever you choose for your Blog Name, remember it is permanent. Changing the name of your blog later on can be confusing for your readers, it wreaks havoc on any of your links and your credibility does not follow the new name.
Make sure your blog name is not already in use, so do some searches, as this also can be confusing for your readers. Please do not choose a name that can be an alter-ego "Julie Queen of Cute Dog photos" or alienating your readers by having a weird names like "Harry's Big Hairy Toe" not the best way to find Harry's Blog who likes writing about his collection of Roses. Harry's hairy toe can be funny for some, but it in many cases would be a site that would not make many readers want to read past the Title.
On your first Blog you may not have it all exactly the way you want everything, and you find that after writing your first blog you had an epiphany and the most fantastic name for your blog pops into your head. By all means start a new blog with the new title and re-write your blog to the new name, but once you start attracting an audience changes are not recommended. So if you have to change your blog name, do it early before your readers are established.
Please choose your Blog Name carefully and thoughtfully. Plan for your Blog Name to be along-term commitment. So use your imagination and have fun Blogging!
Saturday, September 6, 2008
BLOGGING - Discovering Comments
You can open the comments page by clicking on the comments tab. You will be opened to a new page. You can have your comments set to be checked first before you allowed them to be published. This is the preferred way, as there are plenty of not so nice people out there that always have the need to comment in very negative ways. After a comment is made it will be displayed in the comments section of your blog. The comment will usually have a label displaying the writers name and the date and time posted.
Not every blog allows comments, you can have your settings set for this, normally this is not the case unless the site gains so much popularity that the comments are overwhelmed by the sheer volume. I would recommend that you leave your comments turned on, as comments are the easiest way to learn and improve the content of your blog. Gaining valuable feedback about your blog is the best way to also involve your audience in your topic.
Unfortunately there is one draw back and that is spammers. They can take advantage of comments as easily as sending unwanted e-mail. Keeping comments on will always attract spammers, so set your settings to screen comments first. Spammers use your blog as a way of advertising their products with links etc. Some times these can be offensive, so beware. Just delete the inappropiate comments before publishing. You audience will appreciate your comments being of clean content.
Thursday, September 4, 2008
Blogging - Creating a Topic for Profit
You would never start a McDonalds Franchise without planning first. A business plan to map out the profitability and goals before you begin.
A successful blog needs to have a good recipe.
Ingredients:
1 large scoop of setting your goals
1 cup or 2 of good writing content
Stir until smooth with regular updates
Topped with a good source of revenue
And serve generously to your reading audience
Blogs can be very quick to set up and start, especially if you have just enough of all the right ingredients, you will be able to accomplish a successful blog.
The topic you choose should have some public interest. You must consider that you would like to earn an income, so stick to the facts. Brainstorm several different topics and try to see which topic you get a response from. Research you topic and observe other blogs, it will help to get you started.
You really need a mass audience, so concentrate on your blog having mass appeal. A political blog can become a very popular blog, but most political issues are centered around a local area, so they can be limited. You may consider a blog about your favorite actor/actress. Especially someone that has been in the headlines lately. The bigger the star, the more we want to read about them. We have a natural curiosity.
Commit yourself to writing frequently. Now frequently could be described by one person as daily, but to someone else it could be three times a day. Try and pace yourself so that you keep it interesting. Do not force content and never copy work by other writers. Techniques and styles can be learned from other writers, but plagiarism is not cool.
Just as important as attracting traffic, so is the need for correct spelling and grammar. We may love to write, and we cannot all be English Teachers. Poorly written, misspelled or bad grammar will define the quality standard of your blogs.
Creating regular traffic is the first step to setting a successful path for a regular income.